3 Ways to Attract and Engage Young Professionals
As the Millennial influence continues to grow, younger learners are redefining education programs, innovation in technology, and content development and consumption. That doesn’t mean a complete departure from what your organization has been doing, but it means a fresher take and possibly a reprioritization on your initiatives.
This conversation must be grounded in data and understanding. …
Can Your LMS Do All This?
Perhaps your association started out small with just a few courses. Now, you’re ramping up education opportunities for your members and need a solution for managing your content. Or, maybe you already have an LMS, but you’re just not satisfied with what it offers.
What should you consider?
Begin with the …
Demonstrate Your Association’s Value With Help From Software World
Client success initiatives have become very popular in the software space over the last five years. Client/customer success is defined as, “a business methodology of ensuring customers achieve their desired outcomes while using your product or service. Customer success is relationship-focused client management, that aligns client and vendor goals for mutually beneficial outcomes.”
Community Brands New Research Study: A Must-Read for Small-Staff Associations!
As a professional at a small staff association you undoubtedly have lots of balls in the air at any given time. You are charged with increasing member engagement, running meetings and events, collaborating with the board, developing strategic plans, managing publications, creating meaningful learning content for your members, and so much more.
Community Brands set out to understand …
Kiss your Online Learning Struggles Goodbye
In my day-to-day here at Community Brands I spend a lot of time talking with continuing education professionals about taking their online learning strategy to the next level and growing their success. Time and time again when speaking with prospects I hear the same pain points. Tell me if any of these issues sound familiar:
“We …
Why It’s a Better Time Than Ever to Offer Members a Career Center
A career center is a great source of engagement, revenue, and pride for your organization. And, the constant evolution of career centers has made them the go-to destination for all career development opportunities for members and non-members alike, and one of the top reasons members join your association.
In this day and age, career centers should no longer be considered just a tool to …
A Meeting Platform to Deliver Webinars? Not so Fast!
We know association members are now learning anytime, anywhere, and in a variety of different formats (five on average!). This adoption of a multimodal way of learning provides professional organizations with ample opportunities and challenges to creatively deliver educational content in engaging ways. While annual conferences and hosted meetings aren’t going anywhere, webinars are an increasingly powerful way …
Tips for Avoiding Content Deal Breakers
In dating, we all have our list of relationship deal breakers. For example, perhaps an unemployed smoker who hates dogs and never wants kids wouldn’t make the cut for you. Like it or not, everyone’s got their non-negotiables when it comes to choosing a partner. And, choosing education is not all that different. Members can …
Taking CLE to the Next Level at ACLEA Mid-Year
The Community Brands team is heading to ACLEA’s 55th Mid-Year Meeting this weekend in Phoenix, Arizona. This year’s theme is “CLE Rising: Better, Stronger, Inspired,” with programming to engage attendees and encourage growth both personally and professionally. Here are some of the sessions I have circled on my agenda.
Session: Resurrect Your Content for New Audiences; …
Connecting Learning Courses with Job Opportunities: The key to Member Satisfaction
As an association leader, it’s safe to assume your number one goal (or close to it) is member acquisition and retention. Well, what if I told you we have information and innovation that can help you achieve that goal?
Last year, we sought out to determine how important continuing education and career advancement are to driving member …