Are You Targeting Millennial Learners?
The Millennial generation – of which I’m a proud card-carrying member – has certainly been a hot topic in the last couple of years. As the largest working generation, we’re shaping how associations recruit, engage, and retain membership. Smart association leaders are quickly realizing that continuing education programming is an offering highly valued by us …
Have a Happy Halloween Day and EVERY DAY with a Powerful LMS
It’s Halloween and fright is in the air!
For some continuing education professionals, Halloween isn’t the only scary day of the year. If you aren’t using a robust learning management system (LMS), you may feel haunted every single day by the overwhelming tasks that go into managing your education programming.
With all the scary movies on TV …
Are You Attracting Millennials to Your Association’s Learning Offerings?
When asked to describe Millennials in an Ipsos online survey people used the terms: materialistic, selfish, lazy, arrogant, narcissistic, entitled … just to name a few. Ouch. However, while the top answers were mostly negative attributes, there were some positive descriptions as well, such as: tech-savvy, ambitious, well-educated, idealistic, tolerant, respectful.
I’m a Millennial and will …
“Association Learning + Technology” Report: Key Takeaways
I’m a numbers girl, it’s true. Data tells such a rich story when used appropriately, and can really be a guide to so many decisions we all make daily. As influencers in our organizations, it’s crucial we have the data in our back pocket to justify spending allocations, strategies, and execution.
Community Brands recently sponsored a …
How to Discover Your Members’ Learning Preferences
We all know that in relationships, if you want to make a meaningful connection you really have to get to know someone. Think about your last first date, whether it was years ago or just last weekend, I’m sure you can remember it was full of questions flying back and forth between you and your …
An Analyst’s “Secret” Recipe for Continuing Education LMS Success: PART TWO
In yesterday’s post, I had the opportunity to dig into the first five ingredients of a winning learning management system (LMS) recipe. Today, I’ll share the eight remaining elements to ensure your association has sweet success with its continuing education programs.
CE Management: Providing learners with an easy way to report and claim credits is …
An Analyst’s “Secret” Recipe for Continuing Education LMS Success: PART ONE
The continuing education market is sweet. By some estimates, continuing education (CE) represents $47 billion of total formal training spending in the U.S. alone. So, it’s no surprise that the CE market is attracting a broad spectrum of providers. Associations, for-profit commercial training companies, academic institutions, and subject matter experts everywhere are competing for a …
Use Technology to Enable and Enhance Member Learning
From new technology to generational shifts and competing resources, as the association landscape continues to transform, more and more associations are thinking strategically about their learning and professional education programs. A successful program not only provides a steady non-dues revenue stream, but stands to deepen member loyalty, as education opportunities are a key member benefit. …
A Game Plan for Continuing Education Success
It’s the most wonderful time of the year – It’s football season! As soon as I flip my calendar to August, the countdown begins and I wait in anticipation to see how the off-season has cultivated my team (Hook ‘Em Horns!) for success. For the next few months, you’ll find me cheering on the sidelines …
The “Goldilocks Zone” of Learning Management Platforms
Looking for a platform to support your association’s learning initiatives is overwhelming. There are a lot of products out there, each trying to differentiate themselves. How do you find your right fit?
My advice? Aim for the Goldilocks zone.
Do you remember the story of “Goldilocks and the Three Bears?” Goldilocks went about the bears’ house tasting …