Turning End-of-Year Donors into Loyal Donors
In my last post I talked about “How to Increase the Value of Your Donor Database by 200%.” The short answer there was to really focus in on the lifetime value of your donors and spend more time focusing on what they really want, what they need, and what gets them truly exited to support …
How to Increase the Value of Your Donor Database by 200 Percent
How would you like to get a 200 percent increase in the lifetime value of your donor database? I bet that got your attention, right? So, what is the secret to doubling the value of your donor database? It’s really a simple concept of focusing on the lifetime value of your donors.
There is a crisis …
EOY Fundraising: Ask the Experts!
Here it is, middle of November … how is your End-of-Year Campaign looking right now? Feeling a bit stressed? Have questions regarding what to do next or where to focus your energy? We have you covered!
Join us this Thursday, November 15 at 12 p.m. CT for our next webinar – “EOY Ask the Experts.” Nothing …
A Salute to Veterans
Sunday is Veterans Day – an opportunity for us to honor the men and women who have served our country in war and peace. Here at Community Brands, we’re extremely proud of all our employees who are veterans, as well as those who continue to serve in the National Guard and Reserves. In addition, we’re …
Back-to-School Learning for Fundraisers
It’s back-to-school time! And, according to my teenage daughters, denim, florals, and bold animal prints are IN! But, even if you’re not headed back to the actual classroom, we want you to be IN this year. In the know, that is. So, to help you stay current on your fundraising learning, we’ve compiled our latest …
The Event Fundraising Journey: One Step at a Time
For nonprofit fundraising professionals, the thought of hosting an EVENT (all capital letters), can be overwhelming. There are so many moving parts – before, during, and after – to plan for and execute. So, similar to how you eat an elephant (one bite at a time), we’ve taken the event fundraising journey and divided it …
How to Get Inside the Online Donor’s Head
As a professional fundraiser, you know the secret sauce to raising money for your nonprofit is relationship building. To truly be successful, you have to create an emotional connection with your supporters … to know what motivates them to give to your cause.
So, why does this valuable industry knowledge evaporate into thin air when it …
How to Plan a Successful Fundraising Event
Whether you’re new to organizing fundraising events or just seeking innovative ideas to deliver a successful event, fundraisers should always try to follow the preferred experience of their constituents – including donors, sponsors, and volunteers. You’ll want to create a plan, that encompasses pre-, during, and post-event activities and tasks. Read below for questions and answers you should …
Lacking Event Attendees? Here are 4 Ways to Improve Your Numbers
Event attendance is the gateway to deeper donor engagement and more donation dollars, according to our latest research, Donor Experience Study. But, to start that long, fruitful courtship, you have to get potential supporters to attend your fundraising events. Get started by implementing these four practices:
One: Share About Your Event on Social Media
Social …
Amplify Your Nonprofit’s Events to Boost Engagement and Donations!
A very valuable nugget came out of our 2016 Donor Loyalty Study: Nearly three-quarters of donors who responded to the survey said they were “much more likely” or “somewhat more likely” to donate to a nonprofit after attending one of the organization’s events.
This little morsel of insight got us thinking. So much so, that it …