Back-to-School Learning for Fundraisers
It’s back-to-school time! And, according to my teenage daughters, denim, florals, and bold animal prints are IN! But, even if you’re not headed back to the actual classroom, we want you to be IN this year. In the know, that is. So, to help you stay current on your fundraising learning, we’ve compiled our latest …
The Event Fundraising Journey: One Step at a Time
For nonprofit fundraising professionals, the thought of hosting an EVENT (all capital letters), can be overwhelming. There are so many moving parts – before, during, and after – to plan for and execute. So, similar to how you eat an elephant (one bite at a time), we’ve taken the event fundraising journey and divided it …
How to Get Inside the Online Donor’s Head
As a professional fundraiser, you know the secret sauce to raising money for your nonprofit is relationship building. To truly be successful, you have to create an emotional connection with your supporters … to know what motivates them to give to your cause.
So, why does this valuable industry knowledge evaporate into thin air when it …
How to Plan a Successful Fundraising Event
Whether you’re new to organizing fundraising events or just seeking innovative ideas to deliver a successful event, fundraisers should always try to follow the preferred experience of their constituents – including donors, sponsors, and volunteers. You’ll want to create a plan, that encompasses pre-, during, and post-event activities and tasks. Read below for questions and answers you should …
Lacking Event Attendees? Here are 4 Ways to Improve Your Numbers
Event attendance is the gateway to deeper donor engagement and more donation dollars, according to our latest research, Donor Experience Study. But, to start that long, fruitful courtship, you have to get potential supporters to attend your fundraising events. Get started by implementing these four practices:
One: Share About Your Event on Social Media
Social …
Amplify Your Nonprofit’s Events to Boost Engagement and Donations!
A very valuable nugget came out of our 2016 Donor Loyalty Study: Nearly three-quarters of donors who responded to the survey said they were “much more likely” or “somewhat more likely” to donate to a nonprofit after attending one of the organization’s events.
This little morsel of insight got us thinking. So much so, that it …
7 Ways to Ask for Donations Online
Many nonprofits are hesitant to move their giving online. However, donors who responded to our 2018 Donor Experience Study expressed their preference to give online in several scenarios, including:
In fact, the only scenario in which donors did not prefer giving online, was when making a donation to an organization they’re unfamiliar with. With all …
Is Your Nonprofit Meeting Donor Expectations?
Your donors are having amazing online experiences with the likes of Amazon and Netflix who anticipate their every want and need, and spoon feed them suggestions and recommendations like you would feed a baby. Then … they visit your site. And, meh. Does this sound about right? So many nonprofits I work with are toiling …
Raise Some Summer Funds in the Sun!
Summer is here, and I have to say, I’ve never been so excited about summer in my entire life. You see, I moved to Saint Paul, Minnesota, last fall. And, now that I’ve survived my first winter and the snow has finally melted, I am loving the Minnesota spring/summer weather!
Everyone is out walking their dogs, …
Aligning Your Development and Financial Teams Maximizes Donor Contributions
Accounting and donor management may seem on different ends of the spectrum, but when fundraising dollars start to come in, both teams need to work together to ensure those contributions are accurately accounted for and effectively managed.
Without a consistent data structure and a smooth hand-off between your teams, accounting can spend hours doing duplicate data …