How to Streamline Online Event Registration
Let me guess, every year you host a big event for your members or customers. Am I right? And this event is very important for achieving your organization’s revenue goals and securing your continued success. This much you know all too well. But did you know your online event registration is one of the most important …
What Associations Can Learn From TMZ
If I’m being perfectly honest, I’m not entirely comfortable with the following statement: I admire celebrity gossip website TMZ (short for the “Thirty Mile Zone” that is Hollywood).
While I’ve never been a big fan of traditional entertainment journalism, where publicists share carefully vetted information with the press to garner favorable coverage for their clients, TMZ …
Five Steps to Building a Value Proposition
There was a lot to love about the recent Abila User and Developer Conference (AUDC) in Nashville, Tennessee: sharing what’s new in our business, celebrating our customers’ successes, discovering Goo Goo Clusters (yummy Nashville candy). But my favorite part was getting the chance to interact with our customers.
Sure, it sounds clichéd. “I like talking to …
Engagement Scoring Implementation Tips
If we’ve said it once, we’ve said it a thousand times – big data is a big deal and can be a game changer for your association if you learn how to harness its power properly. At this week’s Abila’s User and Developer Conference in Nashville, Kirsten Ahlen and Tim Ward from Gravitate Solutions partnered …
What is Advanced Analytics and How Can it Help You Engage Members?
Advanced analytics is a type of analysis that uses sophisticated statistical techniques and tools to predict unknown future events, segment audiences, and generate recommendations.
Advanced Analytics in Action
Certainly, that’s a “lofty” definition. A far easier way to explain and understand exactly what advanced analytics is all about is by scenario.
Here’s an example of how one association used …
How Should Staffers Engage in Your Online Community?
Launching and sustaining a successful online community for your association or organization is incredibly beneficial to your members or clients, but is no easy task to get off the ground. It takes countless hours, effort, creativity, strategy, and internal buy-in from your entire organization.
While internal buy-in from your organization is absolutely necessary to create a …
Top 10 Reasons to Attend AUDC 2017
Our 2017 Abila User and Developer Conference (AUDC) is right around the corner, April 11 to April 13 in Nashville, Tennessee. Have you booked your ticket to Music City? If not, below is The Top 10 List for AUDC and why this is definitely an event you don’t want to miss!
(Drum roll, please.)
Jam-Packed …
How to Leverage Social Media for a Great Conference
During last week’s 2017 ASAE Great Ideas Conference, disruption was King of the Topics. For many employers, nothing is more disruptive to staff productivity than the ever-alluring distraction of social media. If your boss is one of those blacklisting access to Facebook from 9 to 5, this may be the case you’ve been waiting for …
Drive Engagement Among Small, but Mighty, Generation X
My name is Amanda and I’m a member of Generation X.
We’re the Regan-era latchkey kids who turned into flannel-clad slackers. We came of age in an analog world, then had to scramble to catch up at the dawn of the Digital Age. We started our careers at a time when pensions were disappearing, jobs were …
Innovation Process Will Keep You Strategic, Focused, and Accountable
There’s unrelenting pressure on associations to keep pace with trailblazing for-profit businesses and innovate, innovate, INNOVATE! But, what exactly is innovation? If you’re like many, the words mysterious, magical, indescribable might come to mind.
However, according to William Mallon from the Association of American Medical Colleges, who presented yesterday at ASAE Great Ideas conference, it’s a …
