About Jessica Lane

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So far Jessica Lane has created 17 blog entries.

Have a Happy Halloween Day and EVERY DAY with a Powerful LMS

   10.31.17|

It’s Halloween and fright is in the air! 

For some continuing education professionals, Halloween isn’t the only scary day of the year. If you aren’t using a robust learning management system (LMS), you may feel haunted every single day by the overwhelming tasks that go into managing your education programming.  

With all the scary movies on TV …

Are You Attracting Millennials to Your Association’s Learning Offerings?

   10.18.17|

When asked to describe Millennials in an Ipsos online survey people used the terms: materialistic, selfish, lazy, arrogant, narcissistic, entitled … just to name a few. Ouch. However, while the top answers were mostly negative attributes, there were some positive descriptions as well, such as: tech-savvy, ambitious, well-educated, idealistic, tolerant, respectful.  

I’m a Millennial and will …

How to Discover Your Members’ Learning Preferences

   9.29.17|

We all know that in relationships, if you want to make a meaningful connection you really have to get to know someone. Think about your last first date, whether it was years ago or just last weekend, I’m sure you can remember it was full of questions flying back and forth between you and your …

Putting Your Super Members to Work

   8.25.17|

In Abila’s new Member Loyalty Study  we identified distinct segments across the loyalty spectrum with the most committed members falling into the Super Member category. According to the study, your Super Members are the most connected with your organization and really care about belonging. They value what the organization does for the profession and want …

10 Keys to Enhancing the Elearning Experience

   8.3.17|

As association professionals, it’s important to continuously examine your member experience and think about ways to take it to the next level. Here are 10 keys to enhancing your elearning to better engage your users.
Key 1
Get to know your members: What do your members value in educational programs? If you don’t know the answer, it’s …

ACLEA Annual Must-See Sessions

   7.25.17|

The Abila team is headed to ACLEA’s 53rd Annual Meeting this weekend, and we can’t wait to say bonjour to all the continuing legal education (CLE) professionals traveling to Montreal. The theme of this meeting is “Vive la CLE!” And, by the looks of the schedule, it’s sure to be a celebration of learning. Here …

Take Your Association Conference Virtual and Reap the Benefits

   7.18.17|

The top two reasons members attend association events are networking and education, according to a recent survey from Association Advisor. So, why keep all that connectedness and learning between the conference center walls? Spread the goodness by taking your conference virtual. Here are three benefits you and your members will glean:

Broader Attendance

Many association leaders worry that if …

CE Providers: Take Advantage of the Dog Days of Summer!

   6.15.17|

School is out, the days are getting longer, and the temperatures are rising … all signs that summer is on its way. Summer can be a slow time for continuing education offerings, with end-of-year deadlines months away and spring deadlines having just wrapped. In the season of BBQs, pool parties, and vacations, many learners want …

10 Keys to Creating and Growing a Customer Service Culture

   5.24.17|

As we have seen, time and time again, word of mouth can make or break a company’s reputation. With social media expanding the reach of a customer’s voice, it’s more important than ever to make sure your association is embracing a customer service culture. As with any relationship the one you have with your members …

Millennials and Professional Development

   5.3.17|

More than one-in-three American workers are Millennials, making them the largest generation in the U.S. labor force, surpassing Generation X in 2015. However, while the Millennial influence continues to grow, the educational wants and needs of this group are still a bit of a mystery for association professionals.

In Abila’s Member Professional Development Study the number …