About Jamy Squillace

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So far Jamy Squillace has created 7 blog entries.

Two Fundamental Ways to Fundraise Online

   12.27.16|

Nonprofit donors are giving online, and not just a little. A lot. According to the Donor Loyalty Study, 40 percent of donors give through a nonprofit’s website. If your nonprofit isn’t fundraising online yet, you likely know it’s high time you start. But, where and how? In short, there are two fundamental ways to fundraise …

Using Data for Better Online Fundraising Campaigns

   12.20.16|

There is one really low tech way to make your high tech online fundraising campaigns perform better: using your donor data.

It sounds shockingly simple, but I propose this is like using Excel: Anyone can enter data into the cells (simple), but only masters make the most of it. Anyone can insert their donor’s first name …

Seeking Donor Diversity in Fundraising

   7.21.16|

Does your nonprofit have a strategy for wooing diverse donors and raising untapped funding? If not, consider these facts:

While most households in the U.S. receive an average of 300 request for donations yearly, Hispanic households receive only five to six solicitations per year. (This, according to Hispanics in Philanthropy.)
Even though African-American donors give away a …

IT’S ALL ABOUT THE BENJAMINS: MAXIMIZING YOUR ONLINE FUNDRAISING

   9.3.15|

Ok, ok, it’s not all about the Benjamins, but there’s no denying that successfully raising funds for your nonprofit is absolutely mission critical. And, it’s no easy feat, when you consider you’re not only competing with the best e-commerce sites in the world to capture the attention of your target audience, but you’re also contending …

EOY Reports You Should Be Running Now

   7.27.15|

If your “end of year” is in June, then this is the perfect time to review and evaluate your fundraising efforts for the previous year and begin planning ways to improve, going forward.

If your fiscal year follows the calendar year, then it’s a great time for a “mid-year checkup,” allowing you to identify key areas …

Why You Should Be Doing Event Fundraising Online

   5.5.14|

If you want to raise 900% more than you are now, then event fundraising might be just what you are looking for. At Abila, we evaluated our online fundraising customers and saw that they were raising, on average, about 890% more on their online events than their main donation page.

What is event fundraising?

Event fundraising is …

Congratulations to Our Abila Customers for an Amazing #GivingTuesday!

   12.9.13|

#GivingTuesday offers a very welcome respite from the excesses of consumerism and the hyper-hype of Black Friday and Cyber Monday. For nonprofit organizations that rely on fundraising, it provides a wonderful once-a-year opportunity to raise awareness of their cause as well as raising much-needed funds. Many organizations use it as a launching point for their …