About Amy Quinn

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So far Amy Quinn has created 47 blog entries.

Add Nuance to Donor Relationships Through CRM


What role does technology play in helping us build relationships with our constituents? In recent blogs I’ve discussed the importance of providing relevant information and understanding donor preferences when communicating. Segmentation, visuals, video and social media also enable stronger connections with supporters. In this blog we will explore how our Constituent Relationship Management (CRM) systems …

Board Recruiting Never Sleeps


Imagine your Board has examined the “big picture” needs of your nonprofit organization including the representation of younger members and different constituent groups to ensure long term viability. A grid has been created that identifies the required skills for meeting these strategic objectives. In addition, core working values have been defined so finding a cultural …

Board Member Diversity – What is it?


Unfortunately, we don’t always embrace people who differ from ourselves.
While serving as nonprofit board members, the same behavior may also apply. We may shy away from “going broad” when recruiting new members. Board membership “cut from the same cloth”, so to speak, inevitably narrows a nonprofit’s outreach and access to innovative ideas. As Mark Twain …

Build Your Nonprofit Board and Thrive


One of the biggest responsibilities of any board member, and especially the Chair, is to manage the building of your nonprofit board, stocking and replenishing the supply of talented, skilled and passionate individuals who help advance a nonprofit’s mission. And, this includes a mix of age groups across different generations.

Board member recruitment is harder …

Light the Spark – How Board Members Can Carry The Flame


A key role of nonprofit leaders and board Chairs is to help volunteers uncover and amplify their stories.  As discussed in my previous blog, “Can Your Board Talk About Your Cause?” every board member has a story to share and once a comfort level exists with talking about personal connections to a cause, fundraising becomes …

Can Your Board Talk About Your Cause?


Sometimes it’s hard to understand why volunteers join a board but don’t seem to engage. Most nonprofit organizations create worthwhile materials, sponsor training, share processes, articulate an “ask” and acknowledge gifts. Many host cultivation events so new board members can “get to know us” and even offer to “do the talking” at one-on-one meetings. So …

Make It Easy, Peer-to-Peer Fundraising, That is


This blog isn’t about making Friday night “Easier” after breaking up with your girlfriend (Rascal Flatts anyone?). Nor is it about eating two eggs “over easy” at your favorite Saturday morning diner. And, no, unfortunately we’re not taking a flight on Easy Jet in Europe (“making travel easy and affordable”).

 Easy infers not difficult, “free …

Appreciation Breeds Loyalty


When my husband and I checked in to our hotel room last Friday, we discovered an appealing cheese plate and hand-written thank-you note to welcome us back to the property for yet another ski season. The note from our reservation agent reflected our own excitement about kicking-off the ski season. She wished us many happy …

Employee Engagement and Creating A Loyal Corporate Client


According to the Giving USA 2013 Highlights, corporate philanthropy totaled $18.15 billion in 2012. As compared to individual giving and bequests, which totaled $252.34 billion, corporate donations only represent 6 percent of the total given during 2012 ($316.23 billion).

Why the Big Difference in Contributions

Between Individuals and Corporate Giving? 

Development professionals cater to …

How Skill-Based Volunteering Matters More Than You Might Think


Checkbook philanthropy is fraught with peril, especially in the workplace. Donors often grow weary of writing a check to the annual employee giving campaign. Even the blessings of payroll deduction can undermine the emotional connection donors once felt for your mission. Even worse, employees may donate only out of a sense of obligation or peer …